The Intersection of Marketing, Tech, & Social Science
The Gphone just came out, and despite the fact that I’m busy beyond belief, I thought I’d take a moment to pen some initial thoughts on the market positioning for the Gphone. Quite simply, The Gphone is stuck between RIM’s Blackberry and Apple’s iPhone - what someone might call a sweet spot, can also be an [...]
What is it with the song “No Handlebars” that I can’t get it out of my head. Well, I’m a sucker for catchy tunes, and this sorta fits the bill. But I think the thing that kept me intrigued was that the “riding a bike with no handlebars” line is quite clearly a reference to [...]
After literally seven months of blood, sweat, and tears (mainly tears - I cry to get my way) I finally launched my new marketing campaign: The Great Techxploration.
This website represents a little piece of me. It represents an attempt to tell Microsoft’s “digital lifestyle” story. Just maybe, it represents Microsoft’s best attempt, to-date, to tell [...]
Bio: Student Lifestyle Marketing @ Microsoft. dreamer, over-analyzer, singer, writer, builder, visonary, romantic, and drunkard.